My First Shopify Experience: Usability Suggestions

The Shopify e-commerce platform is a vast and multi-faceted one. Its architecture addresses all aspects of a business conducted online and no detail is overlooked; however, there were Usability shortcomings which made my experience less than satisfying.

With the intention of making a great product better, I’ve conducted a brief analysis of the tools, processes and screens which slowed my progress.

For those who are unfamiliar, Usability (Use-ability) “is a quality attribute that assesses how easy user interfaces (websites) are to use. The word also refers to methods for improving ease-of-use during the design process.”

<img src="NNG.jpg" alt="NNG for Usability" />This definition belongs to Usability guru Jakob Nielsen’s of the Nielsen Norman Group. For a more thorough explanation, you may refer to his firm’s website.

Personally, I’ve been studying Usability since the mid-90s and was introduced to Neilson’s work in 1997. His books detail research findings over a span of many years. I’ve purchased 3 of them, then integrated my newfound knowledge into client websites – with impressive results: my customer’s sites were chosen over their competition because they were easier to use.

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